Key Tasks and Outcomes:
Primary:
- Manage content production timeline from creation to publication
- Liaise with freelance writers, graphic designers, and other content creators.
- Optimize content for SEO using company -provided tools e.g., Moz, Surfer, SEO
- Upload optimized or translated content to the website.
- Upload ad content copy, images, videos to Facebook and Instagram before publication.
Collaborate with the Marketing Coordinator in:
- Monitor and reporting on campaign performance.
- Managing the content calendar with the Global Marketing Manager.
- Conducting market and competitor research.
- Coordinating visual content strategies.
- Supporting content creation, proofreading, and editing.
- Assisting with google campaign execution.
- Publishing on social media and monitor engagement.
- Assisting with advertising budget tracking.
- Recommending Conversion Rate Optimization practices.
Requirements:
- Drivers License with own / reliable transport
- Hours may vary and will require evening and weekend work as directed by company as and when needed.
- Working onsite in an office environment
- Relevant Diploma or degree in marketing, communications, or a related field
- Experience with content management and SEO tools Moz, Surfer SEO preferred
- Exposure to digital marketing campaigns and content production workflow
